I.D. Sarrieri
Campaign assets for a luxury underwear brand
Process
To kick off the campaign, we developed an AI mood board that guided the creative direction. We then meticulously conducted a real-life photoshoot, ensuring perfect model angles and lighting. Leveraging generative AI, we crafted the backgrounds. Our final step involved seamlessly blending the real photography and AI-generated elements in Photoshop to create the final composite.
Deliverables
A series of images to support the launch of the A/W2024 campaign
Client
I.D. Sarrieri
Partners
Skywire Creative
Our Trusted Process
1/3
Original Photography
Ensures integrity; whilst it is absolutely possible to train an AI on your product, we'd always recommend a studio shoot or a 3d model is used.
2/3
AI Generation
Prompts crafted according to the brief
3/3
Final Comp
We use our extensive experience in photo manipulation to sew everything together
Our Trusted Process
1/3
Original Photography
Ensures integrity; whilst it is absolutely possible to train an AI on your product, we'd always recommend a studio shoot or a 3d model is used.
2/3
AI Generation
Prompts crafted according to the brief
3/3
Final Comp
We use our extensive experience in photo manipulation to sew everything together
Notable Creations
Notable Creations
Let’s talk about your brand, your campaign, and your goals.
We'll make it happen - fuel the conversation, generate unstoppable buzz, create unforgettable visuals, and drive you to success.