Dirty Velvet

Quirky organic menswear like to trip the fantastic

Process

We created a mood-board using AI to inform the creative direction of the campaign. We then generated the backgrounds using generative AI and directed the photoshoot to ensure that all of the models were shot at the correct angle and with an appropriate light source. Photoshop is used to stitch the final composite together.

Deliverables

A series of images to support the launch of the S/S2025 campaign

Client

Dirty Velvet

Our Trusted Process

1/3

Original Photography

Ensures integrity; whilst it is absolutely possible to train an AI on your product, we'd always recommend a studio shoot or a 3d model is used.

2/3

AI Generation

Prompts crafted according to the brief

3/3

Final Comp

We use our extensive experience in photo manipulation to sew everything together

Our Trusted Process

1/3

Original Photography

Ensures integrity; whilst it is absolutely possible to train an AI on your product, we'd always recommend a studio shoot or a 3d model is used.

2/3

AI Generation

Prompts crafted according to the brief

3/3

Final Comp

We use our extensive experience in photo manipulation to sew everything together

Let’s talk about your brand, your campaign, and your goals.

We'll make it happen - fuel the conversation, generate unstoppable buzz, create unforgettable visuals, and drive you to success.